SCHSL is a sports organization.

What possible reason would they have to insist that they deal with principals? There is no sports related issue whatsoever that should ever go above the sports coach or in extreme multi-sport issue (which this is NOT) the AD.

By demanding communication thru principals, input gets diluted, distorted, slowed down and spontaneity is lost all to the detriment of the sport and the players that SCHSL is in place to support.