Good question!
Our boys varsity and JV players at Brookland-Cayce numbers 35 players and roughly 20-25 are pretty avid watchers of FSC, etc. Much higher numbers than just five years ago, much less 10 years ago!
However, on the girls side, we have very few - if any - real "watchers" of the game on TV despite them being good players in their own right.
The "soccer viewer" population is growing and this current generation of players may well be the future "soccer on tv watchers" that we've been waiting on for the past three decades. Time will tell, but we're certainly headed in the right direction.
Now, for me to get ready for Euro '08! Great month of soccer ahead! Can't wait!