LaGrazie: My guess is that there's more to it. Traditionally, trying to move from a typical soccer club model to a professional model tends to have the most problems around issues such as parents wanting to coach their own children, parents wanting more control over coaching selection (vetoing certain coaches who might have cut their child in the past, etc.), parents wanting more control over tournaments attended, parents/coaches wanting to train less than is required at the higher levels of a professional club (twice a week versus three times a week or more), etc. As in the normal corporate world, issues associated with corporate-level branding are typically symptomatic of a deeper root cause -- the desire for the existing culture to stay the same and yet somehow magically the results to differ.
