SCYSA President�s Meeting
August 6, 2011
Embassy Suites � Columbia, SC

Bob Brantley, President
June 5 � Legislation passed in bylaws 406 & 803 that gave the membership back to the clubs

Treasurer
Nominee: Rick Cunningham, elected no opposition

Vice President
Nominee: Elliott Fayssoux, elected no opposition

Ray Thompsett � Rock Hill / SCYS Hall of Fame / FL Hall of Fame / TN Hall of Fame / Region III Director / USYS Executive Director / England native / Pioneer of the Game in SC

2012 Region III Tournament Greenville
2012 USYS Tournament Rock Hill
$11.3 billion

Sam Okpodu, SC Executive Director
All-time leading scorer in ACC history
Only state Executive Director who has played/coached in a World Cup

Greg Vallee, SC ODP Administrator
Coaching Education

ODP 1-2% of player base
ODP Blockout dates this fall � get kids involved

Region III Tourney in Murfreesboro, TN
CESA won U15 championship � only 5th team in SC history to win tourney ... coached by Russell Shelley

Patrick Khory � DISA
Carson, CA

USSF Retired Players/Coaches Association want to give back � Marcello Balboa (CO)

NSCAA is the largest coaching association in the world
2013 � NSCAA/USYSA convention will coincide

Ralph Polson � Wofford � incoming NSCAA president

New Coastal League this fall

Youth Referee Administrator � Roni Canales

Publix has been a great partner to SCYS
More tents have been ordered

PULLEN INSURANCE
Pat Pullen � Pullen Insurance � [email protected]
Dan Pullen � Pullen Insurance � [email protected]
www.PullenIns.com
� Policy � September 1, 2011-September 1, 2012
� Embezzlement Issue
� Safeguards: Countersignature over amounts of $1,000? Dual signage of checks? Electronic payments? Tansparency in the organization? Financial statements available? Can the treasurer write checks to themselves? People who embezzle are those that have been trusted over time and generally start small and escalate to larger sums. Do you get an audit? Pullen is working on an insurance policy to address this issue.

� �Forseeable trespasser � / Attractive nuisance � if fields are being used and someone is hurt during NON-SCYSA sanctioned event, then the land owner is responsible.
� No changes to this year�s youth soccer policy as compared to last year.
� Non-sanctioned teams/players that are injured during a non-sanctioned event, then SCYSA/member club is not at fault

SCORE � uniform sponsor

Demosphere

Sam Okpodu
� Honesty, integrity, transparency
� Make coaches/players in SC better
� Membership service
� Marketing & Sponsorship
� Brand yourself
� Social media networking
� Select clubs should strive to work with Rec clubs

Breakout sessions � 3 groups of club presidents discussing issues
Interesting topics, including:
1. How can we engage recreation players across the state?
2. District Leagues: Classic II; Academy; Recreation
3. Statewide Leagues: When and how should we run the leagues?
4. Club pass: How should we handle the club pass? How many players should receive a club pass within a team?
5. Promotion/Relegation for competitive teams

Some talk of classic league clubs having to field a recreational program � or have standing agreement with an existing recreational league.

Plea from Sam Okpodu for more officials. Each club should provide at least 3 qualified officials.

Don Mikell, Cups & Games Director

* Fall scheduling meeting for travel leagues is 8/7/11
* The two leagues have 298 teams total U13-U18
* More than 1,500 games
*8/20 start of league play
* 8/28, 9/25, 10/30 � Sunday afternoons blocked out for ODP
*10/14-10/16 � First Annual Developmental Tourney ages U9-U12 by Lexington County Soccer Club
* Roster freeze date for Classic teams � fall tournaments � 10/24
* PMSL League play ends � 11/5
* SCSCL League play ends � 11/12
* Roster freeze date for Challenge teams fall tourneys � 11/13
* 11/11-11/13 � Publix President�s Cup and Recreation Cup � U15-U18 in Greenville hosted by CESA
* 11/19-12/4 � 1st round of Public Bob Brantley Challenge Cup � U15-U18
* 12/16-12/18 � Publix Bob Brantley Cup Finals in Greenville hosted by CESA
* 18 teams are playing in the R3PLE
* 2 teams in the Region-Wide Premier League
* 3 team in the National League
* These will be promotion/relegation leagues - U15, U16, U17, U18
* Publix Bob Brantley Challenge Cup Seeding Proposal
o National League teams first
o Region-wide Premier teams second
o Region Premier League East teams third
o SCSCL teams fourth
o Still only 8 slots for the tourney
* Teams will be selected by league standings if league is finished
* If league is not finished by the roster freeze date and has multiple teams
o League standings will be used if each team has played common opponents
o If each teams does not have common opponents then winning percentage will be used
o Coin toss
* Region III President�s Medal Cup will be hosted by NCYS in Greensboro during June 7-10, 2012
* President of Region III voted to include U13 age group in the Southern Region Tourney for 2012 (2 additional teams)
* Region III Southern Regional Tournament will be hosted by SCYS and CESA in Greenville, June 14-24, 2012
* National Championships by SCYS/DSC July 25-29, 2012
President�s Medal Cup � agreement among state organizations � PMC was a secondary tournament � Classic League winners � Challenge Cup Runner-Up could be the alternate option towards this Cup � Several states are doing this which is their top-tier finalist, whereas SC is sending their champion from the second division (Classic)
* Discussion over expanding the President�s Medal Cup from eight teams to more (12/16) � including Challenge teams that don�t qualify for their state tournament.

* Bob Brantley on Developmental Academy
The last top developmental teams came under Bora Milutinovic
Jurgen Klinsmann said an overhaul is needed due to poor showing of U17s (residency) and U20s this summer

DEMOSPHERE � Kris Baker & Sean Rose
25 Quick Tips for Online Communications Success
� Raw materials, build properly, maintain
� Location is everything � be where the audience is � online, Facebook, Twitter, local news, YouTube
� Facebook � share content and interact
� FB Ads � differentiate, target, relevant
� Twitter � Be a source, Be interesting, Address feedback - source of news, game reports, practice closed, etc.
� FB � fill out online profiles � club logo
� YouTube � fun, creativity, expertise
o DOC overview of what�s going on in your club
� Blog � DOC, President, Treasurer, Others???
� Press releases � pitchengine.com
� Still the best way to communicate online � EMAIL (but, people delete every day) � make sure you include a good subject line
� Promote Action � try to get them to do something � i.e., registration is open, go register online at ???
� Integrate � website on social media, video on website, social media on website
� Use pictures!!!
� Alt Tags � use them to indicate what is on the site
� Keyword dense � Google Helps!!!
� Link building � newsworthy, to/from sponsors � each link is a vote to your site � never use �click here� � local relationships (Chamber of Commerce)
� Page Titles
� What�s the biggest? Social, Links, Keywords, Content � produce relevant content consistently
� Measure � Google Analytics � show them how many visits do you have
� HootSuite � 10 minutes a day
� Think Mobile � ways to use: 50% 3G+ access / 25% smartphone
� Plan: Responsibilities, Times/Dates
� Learn � more good resources � success stories on the Demosphere blog
� Be passionate � don�t be lazy
� Safety first � be smart about what you put out there � can you use their picture, etc?
� Can we put our name on this � does this represent your organization correctly
� Have fun!!!

Chaz Ballish Regueiro/ODP Administrator
� Van Taylor, ODP Director of Coaching
� 2011 � 12 state teams represented SC at Region III Camp
� 14 SC players selected to Region III pool teams; recognized at Charleston Battery match vs. Portsmouth FC
� Room to improve � needs the ability to select the best players in SC
� ODP wants the best of the best playing with the best of the best
� Three fall ODP scouting dates � players need to be encouraged and made aware of these dates to participate
� More than 100 colleges at Region III camp this summer
� 3 SC players on national pool teams
� How do we get the best athletes to participate?
o We need the help of club DOCs and coaches
o We need the help of coaches
o Financial issues
� What is the relevance of ODP?
o Cheaper than US Developmental Academy
o College coaches are involved in ODP training date � exposure to SC kids
o Select Soccer experience for the players
� $Money is the key$
o Make ODP inexpensive and the best players will come
o Finance structure
� 2011-2012 Fee Structure
o Tryouts $55
* Players receive a gold tryout t-shirt
* Late fee $20 � sign up at the fields
* ODP refunds $5 per player to host club
� Scouting fee of $20
o Training fees
* $150 for 15 training sessions September-June
o August 28 � 2000s / 2001s: Rock Hill, Columbia, Charleston Battery

Awards Luncheon � Ralph Polson, Wofford College � guest speaker

Coaching Education � Greg Vallee
o Director of Coaching Education, Player Development, and Club Development
o 2012 no club will be allowed to hold in-house licensing courses
* This is in order to make certain that all coaches are being taught the correct way
* Online application
* US Soccer wants to keep track of how many courses are offered and where they are held
* All instructors will have to be approved via the state office
* Statewide curriculum for the D/E
* Youth modules are best offered on a weeknight rather than a weekend
* Continuing education for coaches
* Online courses will be offered for licensing all the way to A
* The state staff is here to assist coaches throughout the state � if you have a question, comment, etc. please ask the state office
* E-Courses, Special Topics coaches will be sent via e-blast to all registered coaches
* Clubs may use Greg Vallee as a club consultant
* Lesson plans will be online
* Parent education presentations
* Coaching education charity � Help Combat Hunger � �Coaches Kicking Hunger� for every D/E License participant � participants need to bring items for food banks

Financial Report � Rick Cunningham
o Balance - $308,737
o Fiscal year to May 31st � SCYS spent $7,000 more than they took in last year
* $9,000 was left in ODP account
* Cups & Games � helps pay the bills
* Reports are online at SCYS website
* In the midst of an audit currently
* Secretary of State � 501c3 organization
* President/VP/Treasurer may sign checks
* You should be checking bank statements, have your club audited, etc. for your protection
* SCYS is financially stable � would like to make more money � will spend more $ due to the salaries of two full-time staff members now